Addly vs Frequently Bought Together by Code Black Belt

Compare Addly with Frequently Bought Together from Code Black Belt. Sets from real orders, quantity breaks, mix and match, and every offer on every plan.

Addly app icon on the left and the Frequently Bought Together app icon on the right

Key takeaways

  • Frequently Bought Together shows the products people already buy as a set.
  • Addly includes that set and adds quantity breaks, mix and match and add-ons.
  • The set can come from your own orders, and every offer type is on every plan.

Frequently Bought Together from Code Black Belt does one job cleanly. It puts a set on the product page: this item, plus the items shoppers already buy with it. Addly treats that set as one offer inside a broader bundle app, because the pair is usually the start of the merchandising, not the end.

A camera and a case. A serum and a moisturiser. The page should show the pair, show one decision, and add both in one click. That widget converts when the pair is true. It stalls when the next request is "now let them buy three of the serum" and the discount has to move to a second app.

Pairs are a merchandising decision

The bought-together widget works when the catalogue has natural companions. You are not inventing a bundle. You are showing a habit the orders already contain. Code Black Belt's app is aimed at that pair.

Addly can start the same way. The AI reads purchase history, so the suggestion comes from orders in this store. On a new shop, with little history, you pick the set yourself. Manual sets stay first-class. The history becomes useful after orders exist, which is the sequence a store actually lives.

A pair and a quantity break on the same product should share one discount. Two systems on one page is how the price in the widget and the price in the cart drift apart. Addly runs the pair, the quantity break, the mix-and-match box and the add-on through Shopify's own discounts.

Variant prices, kits, and the small yes

A 30ml and a 100ml often need different volume prices. Addly can set the break on the variant, so the expensive size is not dragged down by the travel size's table. Mix and match and build-a-box are there when the shopper should choose the contents. Add-ons cover the optional extra that should not force a new bundle.

Live preview shows the widget on your theme. Thirteen languages and Shopify Markets carry it into another country. Offer analytics show which set earns its place. Every one of those tools is on the free plan, for stores under 15 orders a month, and on the $9.99, $24.99 and $49.99 plans. The band is orders.

The set can also show in the Addy drawer, so the product page and the cart agree. Addly is rated 4.9 from 111 reviews and is Built for Shopify.

Addly and Frequently Bought Together

FeatureAddlyFrequently Bought Together
Free planEvery offer type, under 15 orders a month3 manual bundles, basic styling, basic support
PairsFrom your orders, or chosen by you, on every planAutomatic recommendations start at $14.99
Same product, more unitsQuantity breaks, including one variantNot included
Shopper-built setsMix and match and build-a-boxNot included
Small extrasWarranty, gift wrap, shipping protectionNot included
Languages13, on every planTranslations start at $14.99
Where it showsProduct page, and again in the Addy cartProduct and cart widgets start at $14.99
Reading the winnerClick-through, conversion and revenue per offerAnalytics start at $14.99

When the pair is the start

Choose Addly when "bought together" is the first offer and you expect a quantity break or a box on the same catalogue. If the only thing you will ever publish is one static pair, a dedicated widget matches that brief. The moment the same product needs a second offer shape, one app should own both discounts.

See frequently bought together on Shopify for how to pick the set, and the bundles guide for the other shapes.

Frequently asked questions

Does Addly replace a frequently bought together app?

Yes. Addly can show products that are bought together, and it can also run quantity breaks, mix and match and add-ons from the same app.

Where do the recommendations come from?

Addly can read purchase history, so the set is based on orders placed in the store. You can also choose the products yourself.

Does a small store get the set?

Yes. The free plan, for stores under 15 orders a month, includes the same features as the $49.99 plan.

Ninety9 Team

We build 5 conversion apps used by Shopify merchants in Bulgaria and beyond. Everything we write here comes out of what we see in real store data.

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